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Authoring the new Corporate Website and the model for subsidiary sites

Developing a new Corporate Website with a modern look, structure, organisation and authoring all commercial content to promote thought leadership and lead generation. Delivering consistent online branding across international divisions.
    Strategy

    Providing new structure and organisation to meet user, client and stakeholder requirements.

    Channel Integration

    Integrating a divisional blog, re-strategising it to ensure its alignment with the Group brand identity, providing all editorial.

    Content Creation

    Authoring all commercial content and including new strategic argumentation.

    Workflows

    Establishing workflows for continual performance analysis and content and structural updates.